LinkedIn is a social networking site of business communities and professionals who want to use their present as well as future social networks to build career. And also for companies to find qualified employees. Its headquarter situated in Sunnyvale, California.
Creation of LinkedIn:
In 2002, Reid team up with old colleagues from SocialNet and PayPal to work on a new idea and in May 5 2003 LinkedIn launched. In the following year Sequoia Capital led numerous number of companies for investment in linkedin. In 2010 linkedin was valued at $1.575 billion in private markets. In june 2016 Microsoft bought professional social network LinkedIn for $26.2 billion.
What Differentiate LinkedIn from it’s competitor:
In 2015, LinkedIn had more than 400 million members in over 200 countries , is notably forward of its competitors. As being a professional network, Linkedin has monetized its connections through its corporate recruitment platform. The neat, smooth design of a LinkedIn profile page is part of a remarking effort in putting a professional polish on social networking sites. It recommends the connections to be viewed as potential professional or personal references. Business organization can open pages and groups for their marketing and individual xan follow those pages and groups as well. One Company can post job to collect new employees and individual can apply easily for the job to get the job. LinkedIn that’s why called a social media of business and professionals and that makes LinkedIn so special.
LinkedIn is a great site with Page Rank Nine (PR 9) which is really a high PR value (Highest PR Value a site can have is 10). In terms of traffic LinkedIn is globally ranked Number twenty five and also ranked Number eleven in USA by Alexa.
17% of visits to this site come from a search engine and Over 1.8 million sites linked to LinkedIn according to the statistics of August 2017 by Alexa.
These were some short and important information about LinkedIn as a professional Social Media platform.